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Future Unicorn🦄 #172: Pocus

Turn product data into revenue

Author

Kenn So
15 Aug

The Quild Future Unicorn highlights one future of work early-stage startup with statistically significant signals of becoming a unicorn.

Pocus empowers go-to-market teams to use data to improve customer acquisition, conversion, and expansion - without relying on engineers. Their no-code interface lets non-technical teams use information locked in the data warehouse and join it with customer data (from the CRM) to uncover the best opportunities and take the right action.

Founders: Alexa, Isaac

Signals:

  1. Repeat founder

    1. Isaac founded Crowdcall and Wynncraft, a Minecraft-based MMORPG

  2. Top company alumni

    1. Alexa worked at KPMG and Dataminr for a few years

    2. Isaac briefly worked at Airbnb

  3. Top university alumni

    1. Alexa graduated from Stanford (MBA) and Vanderbilt (BS)

    2. Issac took a break from Stanford (BS)

  4. Fast team growth

    1. Grew 3x YoY to 12 employees

    2. And hiring more!

  5. Midas list investors

    1. Coatue led series A

    2. First Round joined series A