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Quild Mini🦄 #134: Pepper

The ecommerce platform for food distributors

This is the Quild Minicorn, highlighting one future of work minicorn every weekday - early-stage startups with statistically significant signals of becoming a unicorn.

Pepper is building the digital OS for the food supply chain started by the team that took Uber Eats from a small experiment to a billion-dollar business. Their eCommerce platform enables food distributors to find new customers, deepen relationships, grow revenue, and run more efficiently.

Founders: Ivana, Bowie (CEO), Chetan

Signals:

  1. Venture-backed experience

    1. Bowie led North American operations for Uber Eats for several years

    2. Chetan built products at Uber for several years

  2. Top company alumni

    1. Ivana was an analyst at Siemens and Baker McKenzie for a few years

    2. Bowie was a consultant at Bain for several years

    3. Chetan built products at Google for a few years

  3. Top university alumni

    1. Bowie graduated from Northwestern (MBA) and University of Toronto (Bachelor, Master)

    2. Chetan graduated from Princeton (Bachelor)

  4. Fast team growth

    1. Grew 2.3x YoY to 40 employees

    2. Hiring more across functions

  5. Accelerated financing

    1. Seed in 2020, series A in 2021

  6. Midas list investors

    1. Index Ventures led series A

    2. Greylock participated in series A

Till tomorrow, Kenn